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Monthly Archives: June 2011
The Statistics of Pitchers – A Lesson In Persuasion
“Take me out to the ball game. take me out with the crowd. Buy me some peanuts and crackerjacks, I don’t care … for it’s one, two, three [..]
Learn A Foreign Language – Decision Maker Speak
For reasons that are obscure to me, I invested some of the last 18 months learning ancient Greek. That exercise had no practical value (not a criterion for [..]
Br’er Rabbit and the Patent Patch
Lipitor (atorvastatin) is a well-known drug for lowering blood cholesterol. It happens to be the biggest selling (legal) drug of all times. The Lipitor patent expires on November [..]
Shun Unearned Expertise
I love physics. Why? No one says it better than the stimulating Paul Davies. Physics is the most pretentious of the sciences, for it purports to address all [..]
Taking Full Responsibility – Empty Words or Meaningful Deeds?
Last week another politician signed up to take “full responsibility” for his actions. This time it was Anthony Weiner, the Democratic Representative from New York whose puerile obsession [..]
NBA Playoffs – A Lesson for Technology Wizards
My book, The Persuasive Wizard: How Technical Experts Sell Their Ideas to Non-technical Decision Makers, is scheduled for publication in late August. This book was written specifically for [..]
How to Saturate a Decision Maker
I spent much of my career directing think-tank organizations that focused on the needs of the US Intelligence community. My organization investigated the forefront of every new technology [..]